Overview
Assistant Manager, Campaign & Content (Indonesia) Jobs in Jakarta, Indonesia at ZUS COFFEE
Title: Assistant Manager, Campaign & Content (Indonesia)
Company: ZUS COFFEE
Location: Jakarta, Indonesia
Position Responsibilities
The Campaign & Content Assistant Lead plays a critical role in executing and managing marketing campaigns and content plans, ensuring they are delivered on time, within scope, and at the highest quality. This role focuses on translating strategy into action, ensuring seamless implementation across various platforms, while also guiding junior team members in execution best practices. Including but not limited to Channel Marketing, which supports 3PL operations (GrabFood, FoodPanda, ShopeeFood) and Brand Partnerships, ensuring campaigns launch smoothly, timelines are met, and stakeholders stay aligned.
- To strategize, manage, implement, and evaluate content plans across multichannel including but not limited to digital & offline paid media, owned media, visual merchandising, retail marketing, 3PL and offline activation.
- Innovate with the brand and design team to produce new ideas consistent to company branding that convey on-brand messages, drive behaviours, and create conversations.
- Develop and continuously improve creative production and execution processes.
- Manage creation and deployment of campaign and content plans and packages across multichannel touch points.
- Manage, craft, and execute campaign and content plans based on business objectives, product launching plans, as well as marketing goals.
- Participate in brand and content strategy development, provide creative strategy plans with production and execution timelines for written and visual content.
- Integrate a range of storytelling content forms and manner like photographs, videos, texts, decks, etc.
- Work with other marketing divisions to develop campaign marketing plans, analyse results, review opportunities, and so on.
- Liaise with a creative team of designers, copywriters, social media specialists, as well as production houses.
Qualification and Experience
- A diploma or a bachelor’s degree in marketing / project management / marketing communications / PR / design / graphic design / advertising.
- 3-5 years of experience in F&B / retail / fashion / event management / advertising handling matters relating to campaign planning, social media management, and retail marketing.
Skills & Knowledge
- Ability to work independently with little or no daily supervision
- Have up-to-date knowledge about retail and product marketing landscape
- Excellent project management skill,
- Superior knowledge on social media, campaign marketing nature, placement, vanity and performance metrics relating to existing and emerging competitors in the industry,
- A valuable team player with strong interpersonal skills and the ability to communicate effectively
- Excellent understanding of social media, project management and campaign marketing strategies
- Ability to work on multiple projects with different objectives simultaneously
- Good time management skills, including prioritizing, scheduling, and adapting as necessary
Behavioral Traits
- Able to work in a fast-paced and high-intensity work environment
- Possess growth mindset instead of limiting mindset
- Strong organisational and analytical skill
- Strong interpersonal communication and stakeholder management skill
- Confident, proactive, able to work under pressure and meet tight deadlines
- Possess own transport
- Ability to make data-driven decision
- Self-starter and willingness to initiate and to lead a project
- Ability to understand complex matters, design solutions, and resolve them in collaboration with relevant stakeholders
- Ability to learn and apply new knowledge fast and effectivel
a Necessity, not a Luxury
