Overview
Assistant Public Relations Manager Jobs in Mandaluyong, National Capital Region, Philippines at Sunnies Inc.
Title: Assistant Public Relations Manager
Company: Sunnies Inc.
Location: Mandaluyong, National Capital Region, Philippines
Strategy and Execution
Work with the PR Manager to develop a Public Relations communication plan that includes strategy, goals, budgets, and tactics aligned with the overall brand plan
Assist in developing media relations strategy, seeking high-level placements in print, broadcast, and online
Conceptualize ideas with the rest of the PR team to strengthen Sunnies Inc’s relationships internally and externally
Influencer Management
Build good relationships with key influencers, and consistently converse with them as a representative of the brand
Manage influencers and content creators by pitching to them, negotiating, and ensuring that both parties understand the requirements
Check and manage content produced by the influencers
Together with the PR Manager, be the point person of for all things Sunnies Inc
Develop PR Kits, seeding lists, messaging, etc for gifting
Lead PR Associate with logistics
Media Relations
Work with the PR team to leverage existing media relationships and cultivate new contacts
Manage media inquiries and interview requests
Build relationships with agencies to best execute the approved PR Strategies
Plan, implement, and manage budgets
Corporate Communications
Produce content and communications plan for HQ-Wide events, product launches, etc that’s relevant to brand initiatives
Crisis Management
Assist in developing and implementing crisis communication advice and media strategy
Monitor corporate image frequently and ensure it is in compliance with the company brand
Brand and Product Love
Be extremely knowledgeable in the brand’s products and services
Show strong understanding for all initiatives under Sunnies Inc
