Overview
Associate Designer Jobs in New York, NY at Magnolia Bakery
Title: Associate Designer
Company: Magnolia Bakery
Location: New York, NY
Magnolia Bakery opened our first location on a quiet street corner in the heart of New York City’s West Village in 1996. From then to now, Magnolia Bakery has grown to become a globally famous, locally loved retail bakery and desserts brand. With locations in New York City, LA and Chicago, a nationwide e-commerce and wholesale business, international locations in the Middle East and Southeast Asia, and an emerging Grocery business in the US, Magnolia Bakery’s whimsical spin on classic, American desserts is now in every neighborhood.
Role:Associate Designer
Department:Marketing
Reports to:Creative Lead
JOB OVERVIEW:As an Associate Designer with Magnolia Bakery, you will work with the Creative Lead and other team members on a range of projects that unlock growth for the company. You will play a critical role in concepting, ideation and production of the work which will live in our retail stores, eCommerce, marketing/communications, internal communications, product development, packaging, experience design, partnerships and more! Through design skills and rendering ideas, you will bridge the connection between design and business to show how creativity can accelerate Magnolia Bakery’s business objectives.
RESPONSIBILITIES:
Support in concepting and execution of attractive and effective designs for all channels by leveraging skills such as rendering/sketching, illustration and storytelling.
Develop holistic campaigns and designs from start to finish that align with the Magnolia Bakery brand using all creative touchpoints: print and digital marketing, OOH, merch, experiences/events, influencer kits, animation/video, photography, packaging, etc. to show the full creative vision.
Create toolkits for core campaign moments to be shared with our franchise team and locations.
Execute packaging design explores inclusive of competitive and category research.
Ideate concepts for short form content and small to mid-sized photoshoots suggesting photographers, illustrators, and other collaborators to work with.
Contribute to design research and competitive comparisons to inform all workstreams.
Support Creative Lead in building presentations to share out with larger Magnolia Bakery teams
Provide input to creative meetings and share ideas that help grow Magnolia Bakery’s business.
Communicate with senior team members to receive and implement feedback.
Contribute to conversations with external partners and other team members as it relates to fabrication and execution of specific design elements.
QUALIFICATIONS:
BA or BFA in graphic design, visual communication, or any relevant field of study.
A background of working as part of a design team, minimum 1+ plus years of experience in a design-focused role.
Proficient in industry design software; InDesign, Illustrator, Photoshop. Animation skills a plus.
Strong understanding of design principles, typography, colors and layout.
The ability to meet deadlines in a high-pressure environment.
The ability to see projects through from inception to production.
Consistency in execution regardless of project size.
Must have a passion for all things design and believe in elevating brands through it.
Experience in proposing and pitching new ideas.
Participate on set with photographers, food and prop stylists.
Must have the ability to collaborate with the broader Marketing team.
Exceptional written and verbal communication skills. Ability to communicate de…
