Overview
BRAND MARKETING MANAGER ( ONLINE STREETWEAR BRAND ) EAST LONDON £60K Jobs in London Area, United Kingdom at House Of Fashion Associates
Title: BRAND MARKETING MANAGER ( ONLINE STREETWEAR BRAND ) EAST LONDON £60K
Company: House Of Fashion Associates
Location: London Area, United Kingdom
BRAND MARKETING MANAGER ( ONLINE STREETWEAR BRAND )
EAST LONDON
UP TO £60K
4 DAYS HEAD OFFICE BASED
Our client a successful and rapidly expanding online streetwear brand are looking to recruit a creative and fashion driven Brand Marketing Manager to join their team at their amazing studio’s in East London. The successful candidate will have a proven track record working as a Brand Marketing role for a successful online fashion/ streetwear/ sportswear brand.
SCREENSHOT OF ROLE
● Ideate, create and manage a disruptive brand strategy that resonates deeply with our community, driving growth and innovation across all key channels; currently social media, newsletters, activations & events.
● Own and manage our brand marketing calendar overseeing all marketing activity for the brand.
● Work closely with the Head of Marketing and Social Media Strategy Manager to ensure both alignment and the impact of industry-leading campaigns are maximised across our owned, paid and earned channels.
● Project manage the day-to-day implementation of all channel strategies, building schedules and timelines to ensure all deadlines are achieved within the required timeframes.
● Analyse and translate performance, market trends, data, consumer needs and the competitive landscape into actionable insights that increase performance across our key channels.
● Actively manage the team to ensure the strategy is executed to the highest possible level and marketing campaigns are optimised to their full potential.
● Ideate, apply strategy to and oversee the management of impactful experiential brand activations, from ground-level guerilla-style activations to events and OOH campaigns, you’ll be working on innovative ways to grow brand awareness beyond digital.
● Oversee the management of PR coverage and influencer gifting, ensuring it’s in line with our brand vision and targets are being achieved.
● Manage and support the development of Marketing Team members, inspiring and motivating them to achieve exceptional results.
● Collaborate with cross-functional teams to ensure brand consistency.
● Build and maintain an understanding of industry trends to make informed recommendations on brand and collection marketing briefs.
● Identify new and emerging channel opportunities to grow the brand in key markets.
A GOOD FIT
● A genuine love for the brand and understanding of our mission
● 5+ years of experience in a similar role
● 3+ years of experience managing a team
● Strategic and creative thinker with proven experience in creating ground-breaking marketing
● Strong analytical skills to ensure creative, formats and plans are optimised for platforms to drive scale and engagement
● Excellent project management skills, demonstrating experience of successful strategic planning, analytical decision making and delivering projects on time and in full
● A strong understanding of key channels to ensure content is delivered with channel best practices in mind
● Depth of experience managing multiple campaigns across the owned, paid and earned channels
● Obsessed with trends and creating culture and trends through format, design and content-led experimentation
● Experience designing, developing and executing ambitious guerrilla marketing campaigns
● Experience working in a fast-pac…
