Overview
Category Lead, Allen Solly Prime Jobs in Bangalore Rural, Karnataka, India at Aditya Birla Group
Title: Category Lead, Allen Solly Prime
Company: Aditya Birla Group
Location: Bangalore Rural, Karnataka, India
Key Result AreasFinancial Results
Drive sustainable revenue growth.
To achieve given gross profit targets.
Managing working capital & inventory turns.
Consumer and Market In sighting
Understanding of Consumer Profiles, impact of catchments/ buying behaviors on elements of channel strategy such as store locations, merchandise, staff service etc.
Market research tools, tactics, principles and practices, understanding of competitor and industry dynamics.
Merchandising Grid Management
Creating and managing product range in line with brand marketing strategy, brand identity and consumer and product segments – translate that into GTM plan
Managing product grid/ product portfolio through understanding of customer choice, fashion trends and competitor products in the market – reviewing merchandise performance
Choosing product/range which has correct combination of colors, patterns, styles and trims and suiting the aesthetic sense of consumers
Merchandise Performance Reviews
Inventory Planning & Management
Inventory and sales planning from store to national level, measuring merchandise productivity, understanding impact of buying trends and business plans,
Placing the right merchandise in stores, Auto-Replenishment, Inter-store transfers, Core Management Process, Stock liquidation through AMM plan.
Understanding of width vs depth strategy
Best-Seller and EOSS Management
People Development & Leadership
Set KRA’s for team members, Monitor and review team and individual performance, Provide Feedback. Train people on their functional competencies
