Overview

Content Strategist, Sports & Outdoor Jobs in New York, NY at WGSN

Title: Content Strategist, Sports & Outdoor

Company: WGSN

Location: New York, NY

The roleWe are looking to hire aContent Strategistto join our Sports & Outdoor team based in New York.

Salary range – $62,634 – $76,000Working at WGSNTogether, we create tomorrowA career with WGSN is fast-paced, exciting and full of opportunities to grow and develop. We’re a team of consumer and design trend forecasters, content creators, designers, data analysts, advisory consultants and much more, united by a common goal: to create tomorrow.

WGSN’s trusted consumer and design forecasts power outstanding product design, enabling our customers to create a better future. Our services cover consumer insights, beauty, consumer tech, fashion, interiors, lifestyle, food and drink forecasting, data analytics and expert advisory. We want to hear from you if you are an expert in your field.

More About The RoleAre you a Sports & Outdoor expert with a deep understanding of team, field, court, and club sports? Are you able to deliver world-class trend forecasts, design direction and analysis that meets and exceeds the expectations of our clients? If yes, please read on further.

We’re looking for a Content Strategist to join our Sports & Outdoor content team in the US and become an integral part of our team.

With proven industry experience, the Strategist will have a deep understanding of the Sports & Outdoor market. The ideal candidate will have an extensive background and working knowledge of team, field, court, and club sports, as well as an in-depth understanding of trend forecasting, innovation, industrial design, CMF or new product development for sports equipment and hardgoods. With a focus on personal content creation, you’ll also collaborate with a team of international experts and provide informal support to team members.

What will you be doing?The Strategist will research new ideas and create solution-driven forecasts that clearly understand client needs across multiple Sports and Outdoor categories. You will deliver this content in written, image, video or audio formats.

The teamOur teams are diverse, tenacious, resilient, and extremely dedicated because they wholeheartedly believe in the value WGSN brings to our global clientele who operate in Fashion, Beauty, Interiors, Food & Drink, Insight, Consumer Tech and beyond. We never compromise on collaboration which allows us to have a strong team dynamic and we always achieve our sales goals.

Key Accountabilities

Responsible for researching new trends and innovation and creating solution-driven forecasts showing a clear understanding of client needs across multiple Sports & Outdoor categories. You will be responsible for delivering this content in either written, image, video or audio formats

Forecasting and tracking the Sports & Outdoor Industry with quantitative and qualitative data within all markets and demographics

Deliver traffic growth by consistently evaluating internal data and client feedback to improve content standards and relevance

Active participation in the content for WGSN trend days and WGSN’s Strategic Forecasting

Work with international freelancers to commission and edit content

Edit team’s content, ensuring content standards are met and ready for sign-off as directed

Collaborate with Sports & Outdoor team and wider content teams across multiple industries

Travel nationally and internationally to cover industry trade shows, conferences and other events as required

Work with the Sales teams to support cl…

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