Overview
CRM Coordinator Jobs in New York, NY at COS
Title: CRM Coordinator
Company: COS
Location: New York, NY
Company DescriptionAre you looking for a company that pushes the boundaries and creates a community inclusive of everyone? We are currently recruiting a CRM Coordinator.
Reporting to the Regional CRM Marketing Lead and based out of our office in New York, this is a fantastic opportunity for someone with a keen interest in email & SMS marketing and the customer lifecycle to help shape the future growth of COS, contributing to our ambition to establish COS as a Sustainable International Power Brand in North America.
As a CRM Coordinator, you will support in driving the success of the email & SMS channels for our North America Region. You will support a fast-paced, entrepreneurial team focused on driving traffic, conversion and customer retention through our email newsletters, trigger communications, SMS campaigns, and shaping the overall customer lifecycle.
About COS: Since our launch in 2007 we have opened stores and sell online in over 40 countries worldwide. Our collection offers elevated essentials, iconic pieces and innovative design. The creative soul of the brand is visualized through our storytelling, seasonal runway shows and connect with contemporary culture to create an experience beyond the expected. From the beginning, our design ethos has always put lasting style, quality and sustainability first. Today 92% of the materials in our collection are more sustainably sourced.
Job DescriptionCore Responsibilities include but is not limited to:
Build, test, and deploy newsletters & SMS campaigns, inclusive of campaigns, journeys, and triggers.
Develop expertise in our email and SMS platforms and be comfortable learning new systems and programs.
Assist in planning and managing email newsletter & SMS calendars.
Ensure timely asset requests and briefing to relevant departments.
Assist in creation of A/B test strategies to drive performance
Plan and manage updates to sign-up units and triggered emails to align with seasonal campaigns
Monitor and analyze campaign metrics and performance to ensure we’re driving optimum engagement and conversion for subscribers
Assist in developing performance dashboards to analyze CRM metrics to continually improve results and identify opportunities for growth
Collaborate with cross-functional teams including PR & Marketing, Ecommerce, and Stores to ensure alignment and consistency in customer communications
Work closely with the performance marketing team to coordinate campaigns across marketing channels to maximize overall traffic, conversion and revenue
Foster effective partnerships with email and SMS technology partners
Qualifications
Alignment to our company values is the most important characteristic we look for in all new joiners. Our values are the behaviours that we appreciate above and beyond anything else. We are
open-minded
and
curious
, we dare to be
different
, we believe in
constant improvement,
and we
empower and trust
you to take ownership. Our values are part of who we are, what we stand for and how we act.
Previous experience and knowledge of digital marketing, ideally in email and/or SMS
Analytical mindset with ability to use data to measure performance and identify areas of improvement.
Exceptional attention to detail and organizational skills with an ability to multitask and work to tight deadlines.
Excellent communication skills, the ability to collaborate and establish alig…
