Overview
Digital Marketing Specialist Jobs in Noida, Uttar Pradesh, India at Gaurav Gupta Couture
Title: Digital Marketing Specialist
Company: Gaurav Gupta Couture
Location: Noida, Uttar Pradesh, India
We are looking for a hands-on Digital Marketing Executive with strong e-commerce experience to drive online growth and performance. This role is ideal for someone who understands Shopify, performance marketing, and data-driven customer acquisition in a premium/luxury environment.
What You’ll Own:
– Manage and optimize Shopify store performance- Drive paid campaigns across Meta, Google & other relevant platforms- Improve ROAS, conversions, and customer acquisition cost- Plan and execute email marketing & retention campaigns- Track and analyze website performance (GA4, Shopify analytics)- Work closely with creative team for campaign execution- Optimize product pages, landing pages & conversion funnels
What We’re Looking For:
– 2–4 years of digital marketing experience- Hands-on Shopify management experience (mandatory)- Strong understanding of performance marketing & paid ads- Experience in D2C / fashion / luxury brand preferred- Comfortable with analytics, reporting & optimization- Execution-focused, detail-oriented