Overview
E-commerce Marketing Coordinator Jobs in Baltimore, MD at JEDCo Brands, Inc.
Title: E-commerce Marketing Coordinator
Company: JEDCo Brands, Inc.
Location: Baltimore, MD
Job DescriptionOverview:JEDCo Brands, Inc. is a growth-oriented manufacturer and distributor of pre-printed sportswear. Unique designs, innovative artwork & excellent customer service have contributed to making us a major competitor in the t-shirt industry. JEDCO seeks to employ trustworthy, hands on, motivated, team-oriented Managers. In return, JEDCO endeavors to provide a safe, friendly work environment, competitive salaries, and forward promotion for high performers.
Customer service is the cornerstone of our corporate philosophy. We understand that helping our Customer look good, whether that is through great product or timely deliveries, is the key to our business success.
This position is located at the company’s office at 2900 Cowan Avenue, Baltimore, MD 21223, and can facilitate a hybrid work structure.
Executive Summary:We are seeking a talented and results-driven E-commerce Marketing Coordinator to join our dedicated marketing team. The E-commerce Marketing Coordinator will play a key role in strategizing, implementing, and optimizing marketing initiatives to drive traffic, conversions, and revenue on our e-commerce platforms. Also, they will help execute marketing initiatives and campaigns and contribute to our organization’s overall success. This role requires a deep understanding of e-commerce trends, consumer behavior, and digital marketing strategies to enhance our online presence and maximize sales opportunities.
Reporting to the Director of E-commerce, you will be responsible for assisting in the management of email & SMS promotions and best practices, advanced segmentation, organic social media, product launches, merchandising the site, updating content, and general e-commerce marketing operations.
Job Functions:
E-commerce Strategy: Assist in developing and executing comprehensive e-commerce marketing strategies to increase website traffic, enhance customer engagement, and drive sales conversions.
SEO and Content Optimization: Implement SEO best practices, conduct keyword research, and optimize product descriptions and web content to improve search engine rankings and organic visibility.
Email Marketing: Assist in planning and executing effective email marketing campaigns to nurture customer relationships, increase customer retention, and drive repeat purchases. Includes content creation, list segmentation, A/B testing, and monitoring email deliverability and open rates.
Conversion Rate Optimization (CRO): Analyze website performance, user behavior, and customer journey to identify areas for improvement and implement CRO strategies to enhance the overall e-commerce shopping experience.
Social Media Management: Monitor and manage social media platforms, including content scheduling, responding to customer inquiries, engaging with followers, influencer marketing, and analyzing performance metrics to optimize social media strategy.
Campaign Management: Assist in planning, coordinating, and executing marketing campaigns across various channels (digital, social media, email, etc.) to promote products, services, and brand awareness.
Marketplace Management: Monitor and optimize product listings on third-party marketplaces (e.g., Amazon) to increase product visibility and sales.
Brand Management: Support the maintenance and consistency of the company’s brand identity across all marketing materials and communication channels.
Analytics and Reporting: Track and analyze key performance indicators (KPIs) related to e-commerce…
