Overview
E-commerce Marketplace Specialist Jobs in Seoul, Seoul, South Korea at New Balance
Title: E-commerce Marketplace Specialist
Company: New Balance
Location: Seoul, Seoul, South Korea
Who We Are:
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.
POSITION SUMMARY-
New Balance Korea is launching its ecommerce business to deliver a premium digital experience to Korean consumers. The E-Marketplace Specialist is responsible for managing marketplace business operations and driving growth through strategic planning and execution. This role oversees day-to-day activities, reporting, and ecosystem monitoring to ensure brand health and compliance while supporting IT projects and cross-functional collaboration. By aligning marketplace initiatives with seasonal strategies and commercial targets, the specialist ensures seamless execution and maximizes sales impact.
KEY RESPONSIBILITIES
Marketplace Business Management
- Manage and optimize e-marketplace to maximize brand presence and sales revenue.
- Manage relationships with e-marketplace channel stakeholders to ensure strong partnerships.
- Maximize brand vitality and visibility by strategically curating well-established campaigns to secure consistent selection for platform-featured content (Magazine)
- Plan a seamless commercial calendar by aligning internal product and marketing strategies with the platform's campaign roadmap to ensure synchronized execution
- Plan, strategize, and execute e-marketplace business initiatives based on seasonal product strategy, promotional calendar, and commercial targets.
- Operate under consignment models to maximize sales impact and profitability.
Merchandising Planning
- Ability to analyze and anticipate rapidly evolving fashion and sports trends to develop differentiated buying strategies tailored for marketplace-specific consumers
- Translate sales performance data into strategic action plans to drive real-time platform enhancements and conversion growth
Marketplace Operations
- Manage and execute day-to-day activities in marketplace integrator and third-party admin site including product catalog setup and inventory management
- Optimize PLP/PDP through continuous monitoring to enhance customer engagement and conversion metrics.
- Develop and execute monthly launch plans by aligning product assortments with seasonal search trends on Musinsa and 29CM to optimize PLP conversion and minimize bounce rates.
Reporting & Monitoring
- Prepare and deliver regular reports on e-marketplace KPIs.
- Conduct competitive analysis and trend monitoring to identify market opportunities and risks.
- Monitor the e-marketplace ecosystem to maintain brand health, including counterfeit detection and prevention.
IT / Project Management
- Initiate and support business launch projects, including marketplace integrator implementation.
- Collaborate with IT and customer service teams to troubleshoot site-related issues and drive enhancements for improved functionality and customer experience.
Cross-functional Collaboration
- Work closely with internal teams (marketing, operation, merchandising) to achieve business objectives and ensure seamless execution of marketplace strategies.
REQUIREMENTS FOR SUCCESS
- 4 to 6 years of experience in retail ecommerce, ecommerce operation or related fields.
- Strong understanding of e-marketplace landscape and operation details
- Familiarity with marketplace platforms, integrator tools, analytics concepts commonly used in the market.
- Comfortable working in English (business-level fluency) and collaborating cross-functionally
PERSONAL ATTRIBUTES
- High EQ in working with cross function/cultural partners.
- Excellent interpersonal and communication skills (oral and written)
- Team player and the ability to work independently
- Ability to work in a fast-paced, collaborative environment.
- Entrepreneurial & result-driven
- Ability to work collaboratively across teams and manage multiple projects simultaneously.
- Detail-oriented with a strong sense of ownership and accountability.
- English: Basic conversational or above
ADDITIONAL INFORMATION
Location: Seoul Anguk, Korea / Department: Commercial / Reports to: E-marketplace manager
Equal Opportunity Employer:
New Balance is committed to equality of opportunity for all current and prospective associates regardless of age, disability, race, religion or belief, gender, sexual orientation, pregnancy and maternity, marriage and civil partnership and gender reassignment. We are an equal opportunity employer and support a culture of diversity and inclusion.
