Overview

Fashion Retail Learning and Development Partner Jobs in Ho Chi Minh City, Ho Chi Minh City, Vietnam at CHANEL

Title: Fashion Retail Learning and Development Partner

Company: CHANEL

Location: Ho Chi Minh City, Ho Chi Minh City, Vietnam

Strategy:

To enable our Fashion Advisors to be the front face of CHANEL

Give them a VOICE: build confidence and make FAs feel heard and empowered

Give them a FACE: groom and build presence

Give them PRESTIGE: build awareness of the importance of FA’s role

Context:

Luxury Fashion Retail has entered into the era of professionalization given the growing size of the business and evolving client demands towards individuality

CHANEL continuously strive to engage clients to the Brand effectively and durably in this era of professionalization

Client engagement is driven emotionally and visually, with the ultimate goal being to create an emotional connection with the clients to the brand

In order for our staff to build emotional connection with the clients, CHANEL has first focus on engaging our own People by strengthening their learning and development

In particular our FAs is a priority for engagement, as they are the front face of CHANEL

The objective for this role is to drive FA loyalty and Client loyalty, sustaining the speed and depth business growth

In this context, our learning and development format will shift from mass training to customized learning solutions and individualized coaching

Job Mission:

(covers both FSN & WFJ topics in Fashion BTQ)

Coach FAs on adaptability and flexibility: coach FAs on customizing their behavior according to clients’ personalities, engage and motivate FAs through on the floor coaching

Customize, deliver and follow up on training: Tailor learning content based on FA’s needs, deliver training using blended learning approach, monitor FA’s progress

Support People Development: Collaborate with HR, Retail Managers, HOB / DHOB in people development (e.g. career path, C&B)

Enable FAs to become front face of CHANEL: Engage and develop retail employees to transmit brand values, inspire them to build emotional connection with our clients

Key Roles and Responsibilities

Customize, deliver, and follow up on Learning Path for Retail Team

Guiding principle: To become FA’s trusted “go-to” advisor in Learning and Development, empower FAs to raise their concerns in a structured and logical manner

Observe client-staff interactions frequently, maintain close relationship with Retail Team to identify gaps in learning and development

Maintain close relationship with FAs to identify and escalate their needs and concerns accordingly

Identify and analyze learning and coaching requirements based on individual and collective needs for the boutique

Co-owns/develop customized learning roadmaps and content with “office” L&D team

Recommend action plans and coaching plans for boutique staff

Create, maintain, and monitor the progress of learning and coaching plans

Deliver in-boutique learning sessions (e.g. Flash Training, MM sessions, collection briefing) on product, services and strategy

Implement learning solutions (including digital ones) and drive digital learning

Coach FAs (Fashion Advisors) on adaptability and flexibility (in-floor coaching):

Guiding principle: To enable FAs (as the face of CHANEL) to build emotional connection with clients by customizing their behaviors for different client personalities

Observe client-staff interactions closely and frequently to identify areas of improvement in FA’s interactions with clien…

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