Overview

General Manager – Luxury Retails Jobs in Bangkok, Bangkok City, Thailand at The Mall Group

Title: General Manager – Luxury Retails

Company: The Mall Group

Location: Bangkok, Bangkok City, Thailand

Key Responsibilities:

Luxury Fashion Marketing

• Monitor sales performance, analyze data, and adapt marketing strategies to maximize revenue and market impact.

• Develop and execute high-impact marketing strategies to enhance brand desirability, drive sales, and engage affluent customers.

• Analyze market trends, customer behavior, and competitor strategies to refine marketing approaches.

• Oversee PR, media (online & offline), influencer collaborations, and exclusive events to strengthen brand positioning.

• Lead key management and PR teams while ensuring brand consistency across all touchpoints.

Luxury CRM & Client Relations

• Build and nurture strong relationships with high-value clients through personalized, beyond-expectation experiences.

• Design and implement CRM strategies to enhance customer engagement, retention, and loyalty.

• Curate exclusive trips, events, and VIP experiences to deepen emotional connections with the brand.

• Develop tailored promotional campaigns using data-driven insights to anticipate client needs.

Qualifications & Skills:

✔ Proven experience in luxury brand management, high-end CRM strategies, or fashion marketing.

✔ Strong leadership, negotiation, and relationship-building skills.

✔ Ability to curate and execute marketing campaigns, exclusive events, and brand strategies.

✔ Strategic mindset with expertise in consumer insights, trend analysis, and business development.

✔ Excellent presentation, management, and teamwork capabilities.

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