Overview

Global Head of Growth Jobs in London Area, United Kingdom at Jimmy Choo

Title: Global Head of Growth

Company: Jimmy Choo

Location: London Area, United Kingdom

Job Title: Global Head of Growth Marketing

Department: E-Commerce

Reporting to: Senior Director of E-Commerce

Location: London| Hybrid

Who You Are:

We’re looking for a commercially minded, data-driven with creative-eye Head of Growth Marketing to lead global channel marketing for a world-known luxury accessory brand.

This is a high-impact leadership role at the intersection of performance marketing, brand marketing, analytics and creative, responsible for building scalable, profitable growth across the full funnel media & customer lifecycle.

What You’ll Do: Supporting the Senior Director of Ecommerce, you will manage and scale a multi-million-pound marketing budget, driving sustainable growth across new customer acquisition, ecommerce performance, campaign activation, and retention.

This role combines running efficient execution across in-house and agency teams, with strategic leadership and expertise thoughtleadership; you’ll operate close to the channelsand data, while building the systems, team, and frameworks to scale.

You’ll work cross-functionally with Brand, Merch & Planning,Data & Design,turning customer, channel and product insights into high-performing growth strategies.

  • Clear execution of global growth strategy
  • Large budget (£++M) → real ability to scale
  • Leads mid to lower funnel (acquisition → retention), upper funnel in partnership with Brand team

Own Global Growth Strategy

  • Support with the definition of and execute a scalable, profitable growth strategy across all digital channels
  • Build repeatable growth loops with a focus on ROI and new customer acquisition
  • Balance sustainable high-impact channel strategy with short-term business impact
  • Futureproof tech stack based on evolving digital landscape

Lead Performance Marketing

  • Lead and scale acquisition channels including: Paid media (Meta, Google, YouTube, TikTok other relevant socials); SEO and content-led growth; Partnerships, affiliates, and communities
  • Manage and optimise a £multi-million marketingbudget
  • Agile spend management based on performance signalsto maximise growth

Bridge Brand, Product for growth

  • Partner closely with Merch and Design to:
  • Turn product features intoacquisition and retention levers
  • Align messaging with real customer value
  • Translate insights into high-performing creative direction
  • Leverage Upper funnel campaigns to deliver stronger return mid/lower.

Build & Lead the Growth Function

  • Set clear direction and ways of workings, then scale and lead a high-performing team
  • Manage external agencies, partners and regionalteams.
  • Set a high bar for execution, ownership, and agility

Build a Culture of Growth& experimentation

  • Develop and embed a continuous testingframework across:
  • Creative and messaging
  • AI-first approach to new producttesting
  • Funnels and landingpages
  • Offers and user journeys
  • Rapidly identifywhat works, scale winners, and stop underperformance
  • Embed a growth mindsetto the in-house teams and external partners

Own Growth Analytics& Martech

  • Define, track, and optimisecore KPIs: Trafficgrowth, ROI, CAC, LTV. Activation and retention metrics; Conversion and feature adoption
  • Build and maintain a robust attribution and tracking ecosystem -embed them into operations in-house and external.
  • Ensure all decisions are grounded in clean, reliable, accessible data

Background

  • 8-10+ years in Growth, Performance Marketing, or Acquisition roles
  • Hands-on experience managing significant paid media budgets
  • Has scaled a high-growth digital business past early traction
  • Comfortable with data and attribution while having enterprisemindset.
  • Systematic thinker
  • Can challenge leadership with data-backed decisions
  • Reactive and agile, knows when to cut lossesquickly
  • Deep analytical and data-driven mindset
  • Strong understanding of funnels, experimentation, and lifecycle marketing
  • Thought leadership skills re growthmarketing
  • Accountability, Has strong attentionto detail and output
  • Strong leadership & communication skillswith a collaborative approach

Nice to have:

  • Experience in fashion retail and/or luxury.
  • Global experience, including China
  • Background in agency management, scaling growth, transformation projects.
  • Tool experience: Google Analytics, Smartly, Similar web, Brandwatch, Familiarity with Salesforce, Dynamic Yield or similar.

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