Overview
Graphic Designer Jobs in Shanghai, Shanghai, China at adidas
Title: Graphic Designer
Company: adidas
Location: Shanghai, Shanghai, China
Area: Global Brands
Department: Creation Center Shanghai
Direct Reporting Line: Senior Graphic Designer
Indirect/secondary reporting line: NA
Subsidiary/Country: China
Location: Shanghai
GSMS Grade: M4
Number of Personnel Managed: see org. chart
Cost Center/Budget and/or Revenue Responsibility: no
Purpose & Overall Relevance For The Organization
Develop short calendars industry-leading creative graphic design solutions to extend the global adidas apparel collection (all categories) for the Greater China Area market and amplify the relevancy and desirability of adidas brand image, from sell-in to sell-out (consumer-facing)
Key Responsibilities
Graphic design creative development of concepts that extend adidas apparel product strategy with a clear focus on China market needs across sportswear, kids, originals and basketball categories in the Graphic COE (Centre of Excellence) team
Develop consumer-centric creative graphic design strategies and solution-driven execution
Collaborate with the Product Design team to ensure holistic storytelling
Collaborate with cross-functional team members to ensure consumer- and brand-focus
Create highly relevant top-class graphic design solutions and ensure the accurate translation of those into tech packs, which include all relevant sketches, artworks, fit, material, color, and trimming information
Follow up on creative strategy on strike off sample level and ensure maximum market and consumer relevancy
Review and approve production stages of graphic design creative execution
Maximize results within the given budget and timeframes
Can-do mindset, seeking solutions driven within the complex multiple overlapping creation calendars with limited time and resource
Present and communicate creative solutions with clarity, effectively selling ideas to a variety of stakeholders
Identify opportunities for improvement and change and proactively initiate own proposals/projects
Key Relationships
Senior Graphic designers, Apparel designers
Product Marketing
Product Development, pattern maker
Business Unit
External Creative Resources (agencies, freelancers, ateliers, photographers, etc)
Knowledge, Skills And Abilities
Abode Creative Illustrator, Photoshop & other design apps: expert level required
Strong visual conceptualization and verbal presentation skills with the ability to create and showcase impactful, exciting visual concept
Strong knowledge of Graphic design for apparel products that must include a good level of understanding of apparel product graphic design, graphic executions, branding, font, typography, logo & symbols & icons, illustration, layout, colors and story telling
Strong knowledge of apparel product range as a collection that must include a good level of understanding of overall apparel business strategy and ability to utilize vital insight with deep thinking
Art Direction of photoshoots, pre-press reviews, and approvals are bonus
IT skills: Excel, Word, PowerPoint: advanced /Outlook
Language: English: excellent; Knowledge of Chinese is an advantage
Requisite Education And Experience / Minimum Qualifications
Under-graduate level Design education or a combination thereof
Solid education and advanced experience in the creative development of communication tools
At least 4-6 years experience in Graphic Design in the Graphic design/visual communication teams
Graphic Design experience in the Sporting Goods/Fashion Industry will be an…
