Overview
International Marketing Coordinator Jobs in Cerritos, CA at REVOLVE
Title: International Marketing Coordinator
Company: REVOLVE
Location: Cerritos, CA
Meet REVOLVE:
REVOLVE is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted, premium lifestyle brand, and a go-to online source for discovery and inspiration, we deliver an engaging customer experience from a vast yet curated offering totaling over 45,000 apparel, footwear, accessories and beauty styles. Our dynamic platform connects a deeply engaged community of millions of consumers, thousands of global fashion influencers, and more than 500 emerging, established and owned brands. Through 16 years of continued investment in technology, data analytics, and innovative marketing and merchandising strategies, we have built a powerful platform and brand that we believe is connecting with the next generation of consumers and is redefining fashion retail for the 21st century. For more information please visit www.revolve.com.
At REVOLVE the most successful team members have a thirst and the creativity to make this the top e-commerce brand in the world. With a team of 1,000+ based out of Cerritos, California we are a dynamic bunch that are motivated by getting the company to the next level. It’s our goal to hire high-energy, diverse, bright, creative, and flexible individuals who thrive in a fast-paced work environment.
To take a behind the scenes look at the REVOLVE “corporate” lifestyle check out our Instagram @REVOLVEcareers or #lifeatrevolve.
Are you ready to set the standard for Premium apparel?
Main purpose of the International Marketing Coordinator role:
In this role, you’ll be pivotal in utilizing marketplace livestream channels to increase revenue share of our China market business. Responsibilities include managing end-to-end operations for live-streaming shopping events, aligning strategies with business objectives, and staying abreast of overall Chinese’s livestream features and trends. You’ll oversee content planning and execution, coordinate with influencers, and foster engagement. Additionally, implement sales strategies, collaborate with the merchandising team, warehouse team, BI team and accounting team on metrics, and manage technical aspects, ensuring compliance with marketplaces’ policies and legal requirements.
Major Responsibilities:
Essential Duties and Responsibilities include the following. Other duties may be assigned.
• Spearhead end-to-end operations for live-streaming shopping events on Tmall, RED, and Douyin, ensuring flawless execution and driving sales growth.
• Formulate a livestreaming shopping strategy that aligns with our business objectives.
• Stay abreast of the latest features, trends, and algorithm changes on livestream channels to enhance the effectiveness of live-streaming events.
• Manage content planning and execution, including product selection, script development, and creative ideas for live-streaming shopping sessions.
• Collaborate with influencers, hosts, and brand ambassadors to ensure seamless and engaging live streams.
• Monitor live streams in real-time, adjusting strategies based on sales data, addressing technical issues, and ensuring a high-quality user experience.
• Analyze audience feedback and data to optimize content for future live-streaming shopping experiences.
• Implement sales and conversion optimization strategies during live streams, such as limited-time offers, exclusive discounts, and upselling techniques.
• Collaborate with the sales team to track and report key performance metrics,…
