Overview
Manager, Marketing Jobs in Bangkok, Bangkok City, Thailand at PUMA Group
Title: Manager, Marketing
Company: PUMA Group
Location: Bangkok, Bangkok City, Thailand
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
YOUR MISSION:
Assist the Head of Marketing to build up PUMA brand image and brand desirability in Thailand via efficiently and effectively plan and execute all brand initiatives and seasonal marketing campaigns.
Knowledgeable about lifestyle and fashion trends, sneakerhead and popular culture, including music and general sports.
Develop and execute of all marketing campaigns/activations/PR including planning, programming and coordination.
Develop overall marketing planning and programs for across all consumer touch points – both ALT, BTL and digital.
Manage agencies (incl. creative/production/PR/digital/media buying) for the creative, development and localization of global concepts; and ensuring the brand and its initiatives have enough exposure on different platforms, including offline, online (digital/social media).
Supervise the working process with agencies and integrate with other internal teams to make sure campaign deliverables are on-point.
Assist the Head of Mktg in budget control and management.
Project management and cross functional collaboration with other teams such as Merchandising, Retail, Ecom and Sales.
Responsible for the brand equity research.
Consolidate and deliver the related reports of campaign, media report, PR coverage and research for local market and if needed, for Region India/SEA/TH region and/or global.
YOUR TALENT:
Bachelor’s degree or above, preferably in Brand marketing/communication/PR or equivalent required
Minimum 3-4 years of relevant experience in brand communications
Experience working for or with event or creative, PR and/or media agency required
Background from consumer products, including sports and fashion
Working knowledge of Microsoft products
Excellent in writing, reading and speaking the Thai language
English fluency: Intermediate to advanced; able to present, read and write in English.
Critical, strategic, creative thinker with a “Think out of the Box” mentality.
Strong conceptual understanding of brand building & media market & consumer insights.
Excellent interpersonal / communication skills.
Able to multi-task and attention to detail.
Team player with inspirational attitude / Patience & Passion with Proactive nature.
Open-mindedness.
Able to take calculated risks.
Effective in time management and plan execution.
Knowledgeable about the Thai market’s trends in sports and lifestyle
Familiar with influencers and KOLs for different categories of the business, namely in Sports (Running, Football) and Lifestyle (sneaker heads, collectors, etc.).
PUMA supports over 19,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
