Overview
Marketing Associate Jobs in New York, NY at Pivotal Talent Search
Title: Marketing Associate
Company: Pivotal Talent Search
Location: New York, NY
POSITION PURPOSE
The Marketing Coordinator/Associate is responsible for supporting the strategic development, budgeting, execution, and measurement of brand marketing campaigns and brand development initiatives. This role involves mapping out seasonal marketing plans across categories and touchpoints, coordinating with different internal and external teams to execute strategies, gathering and analyzing data, and ultimately ensuring an efficient workflow to support the execution of campaigns and initiatives.
The ideal candidate will possess strong organizational skills, attention to detail, ability to work with various teams and to handle multiple tasks in a fast-paced environment.
MAIN RESPONSIBILITIES
- Outline seasonal marketing plans for various concession partners, leading communication with retailers to understand the full suite of opportunities and best in class initiatives, while ensuring plans align with brand image and commercial priorities and remain within the designated budget.
- Review wholesale marketing requests and provide approvals and feedback based on brand image priorities, while tracking seasonal support to identify and propose ways to fill gaps.
- Support dedicated wholesale campaigns by reviewing and providing feedback on creative proposals, marketing plans, and placement mockups to ensure activations are brand aligned and drive strong engagement.
- Assist with Japan and Korea retail marketing by reviewing support plans for new openings and pop ups, providing assets, tracking performance, and compiling quarterly recaps.
- Manage brand development initiatives, including packaging and partnerships, by outlining timelines and leading communication with internal and external partners.
Skills & Qualifications
- Bachelor’s degree in Fashion Marketing, Media, Communications, Journalism, or a related field.
- 3+ years of experience in marketing, media, or content strategy, preferably within the luxury fashion, lifestyle, or beauty industries.
- Proven track record of developing and executing successful multi platform marketing campaigns.
- Exceptional writing, editing, and proofreading skills, with strong knowledge of fashion terminology, brand voice, and luxury standards.
- Proficiency in Microsoft Office, especially Excel and PowerPoint.
- Strong time management and problem solving abilities.
- Ability to perform well under pressure in a fast paced environment.
- Highly adaptable and flexible with changing priorities.
- Ability to prioritize and multitask effectively while maintaining a positive attitude.
- Proven ability to work autonomously once direction is given.
- Strong interpersonal skills and professional presence.
- Effective communicator with a constructive, ownership driven approach to feedback.
- Collaborative and professional team player, able to work with diverse personalities across departments.
- Committed to upholding company policies and procedures, ensuring consistency and operational excellence.
