Overview

Remote Social Media Manager – Fashion Brand Jobs in United States at Twine

Title: Remote Social Media Manager – Fashion Brand

Company: Twine

Location: United States

This role offers an exciting opportunity to shape the digital identity of a premium fashion accessories brand focused on femininity and thoughtful design. As the Social Media Manager, you will take creative ownership of the brand’s Instagram and TikTok channels, developing a cohesive visual language and content calendar that resonates with a chic, style-conscious audience. You will be responsible for crafting engaging posts, stories, and videos that drive brand awareness and desire, while also collaborating with the in-house team to build an effective influencer marketing strategy. This part-time contract position is ideal for someone with a passion for fashion, a refined aesthetic, and a deep understanding of social media trends.

Deliverables

  • Develop and execute a content strategy for Instagram and TikTok, including 3 posts and 5 stories per week on Instagram, and 3 videos per week on TikTok
  • Craft bi-weekly newsletters to engage and grow the brand’s subscriber base
  • Oversee the visual direction and storytelling for all digital content, ensuring alignment with the brand’s chic and feminine identity
  • Build and manage an influencer marketing strategy in collaboration with the in-house team
  • Monitor social media analytics to optimize content performance and audience engagement
  • Maintain a regular posting schedule and adapt content based on trends and audience feedback

Requirements

  • Proven experience managing social media for fashion, lifestyle, or similar brands
  • Strong creative instincts and a refined sense of visual storytelling
  • Deep knowledge of Instagram and TikTok best practices, trends, and analytics tools
  • Excellent written communication skills and attention to detail
  • Ability to craft content that aligns with a chic, feminine brand personality
  • Experience with influencer outreach and digital marketing strategies
  • Self-motivated, organized, and able to work independently on a part-time, contract basis
  • Availability to start immediately and commit to a consistent posting schedule

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

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