Overview
Senior Global Brand Manager , Fragrance Jobs in London, England, United Kingdom at Charlotte Tilbury Beauty
Title: Senior Global Brand Manager , Fragrance
Company: Charlotte Tilbury Beauty
Location: London, England, United Kingdom
About Charlotte Tilbury BeautyFounded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.About The RoleThe role is responsible for leading and driving thorough, strategic & record-breaking global brand marketing campaigns, across all markets, in the air & on the ground for the Charlotte Tilbury brand. Working closely with the Head of Global Brand Fragrance across in house creative, digital and NPD teams, and regional partners, you will build and deliver 360 ground-breaking global marketing campaigns, supporting both new product launches and core franchises. The role will also be instrumental in helping market and distribution expansion plans, cascading knowledge from one market and / or retailer to another.
As a Senior Global Brand Manager you will
With the Senior Marketing Manager and Global Product Development team, champion key categories using market, performance, customer, campaign, and competitor insights. With an insatiable curiosity for data, help to identify brand, product, and marketing/communication opportunities.
Collaborate closely with the development and creative team to craft the product concept based on consumer and market insights that are in line with the Charlotte Tilbury brand.
Work closely with the copy writers to develop all new product treatments{{{{:}}}} product stories, pack copy, press notes, product name, shade name
Own end to end global marketing campaigns from concept through to campaign delivery. Lead and oversee the development of respective campaigns, ensuring they have a consistent global brand tone of voice but optimised for local markets
Partner with Visual Merchandising, PR, Social, Digital, E-Commerce and Content Teams to ensure the cohesion of campaign messages and visuals for all origination projects
Proficient knowledge in the media landscape and partner with the local teams to offer guidance on relevant touchpoints related to campaign objectives
Craft clear marketing toolkits exciting the business on the new launch/campaign providing them with a complete kit to flawlessly execute the innovation and campaign in a timely fashion and in line with global positioning
Who You Will Work With
NPD, Creative Agency, Digital
About You
Extensive and proven experience of product marketing role, supported by strong campaign development …
