Overview
Social Media & Content Specialist Jobs in Bengaluru, Karnataka, India at Xiaomi India
Title: Social Media & Content Specialist
Company: Xiaomi India
Location: Bengaluru, Karnataka, India
Requirements:
Take ownership of the brand’s social media mandate, developing comprehensive social media and content campaigns, an always-on strategy, and a roadmap in collaboration with cross-functional teams.
Be on top of current trends, pop culture and create innovative social media and content experiences that engage consumers and tell meaningful stories.
Ensure brand visual, tone, and style guidelines are consistently maintained across all social media platforms.
Plan and coordinate media spending, paid promotions, and advertising campaigns on social media.
Track, analyze, report, and optimize social media performance to guide content decisions, improve overall presence, grow engagement, and analyze competitor activity.
Partner with Brand Marketing, Growth, and Internal Creative teams for integrated campaign development.
Prepare social media engagement and activity reports.
Optimize social media content effectively.
Qualifications
Self-starter with the ability to prioritize and manage multiple projects and deadlines simultaneously.
Ability to innovate quickly, implement, learn from experiments, and scale based on learning.
1+ years of experience in content and social media with D2C brands in tech, beauty and personal care, FMCG, e-commerce, or large consumer-facing brands at scale.
Background in agencies with strong content setups and online presence.
Excellent interpersonal skills, with the ability to interact and influence multiple partners and stakeholders.
In-depth understanding of various social media platforms and their algorithm changes.
Strong organizational and time management skills.
A keen eye for detail.
