Overview
Social Media Manager Jobs in Jakarta, Indonesia at Hebe Beauty Indonesia
Title: Social Media Manager
Company: Hebe Beauty Indonesia
Location: Jakarta, Indonesia
Landmark Pluit, North Jakarta
⏰WFO
Job Overview:
We are seeking a passionate and results-driven Social Media Manager to lead the planning, creation, and execution of our social media strategy across multiple platforms. This role is ideal for someone who understands the beauty industry, thrives in a fast-paced environment, and knows how to build meaningful engagement through content and community management.
Key Responsibilities:
Develop and execute a comprehensive social media strategy aligned with Hebe Beauty’s brand identity, voice, and marketing goals.
Manage content calendars across platforms (Instagram, TikTok, X/Twitter, Facebook, YouTube, etc.).
Create and curate engaging, on-brand content (images, videos, captions) in collaboration with the creative and marketing teams.
Monitor performance and growth metrics (engagement, reach, conversion) using analytics tools.
Engage daily with our online community: reply to comments, DMs, mentions, and foster meaningful conversations.
Collaborate with influencers, content creators, and brand ambassadors for campaigns and product launches.
Stay updated on industry trends, social media innovations, and competitor activities.
Manage paid social campaigns in collaboration with the digital marketing team to drive awareness and conversions.
Support campaign launches, product drops, and brand partnerships through social storytelling.
Qualifications:
2–4 years of experience in social media management, preferably in the beauty, fashion, or lifestyle industry.
Proven track record of growing social media channels and creating viral or highly engaging content.
Strong understanding of social media platforms, trends, tools, and KPIs.
Proficient in content planning, scheduling tools (e.g. Later, Hootsuite), and analytics platforms.
Excellent copywriting and visual storytelling skills.
Strong aesthetic sense with an eye for design and beauty trends.
Experience working with influencers and community-building initiatives.
Creative thinker with a proactive, detail-oriented approach.
