Overview
Social Media Manager Jobs in Delhi, India at CAO Jewellery
Title: Social Media Manager
Company: CAO Jewellery
Location: Delhi, India
Job Title- Social Media Manager
Location- Janakpuri New Delhi
Experience- 1-2 years
Company Description
Cao Jewellery is a handcrafted statement jewellery brand on a mission to change the way the world experiences jewellery. We believe that beautifully crafted, meaningful pieces shouldn't be reserved for the few, they should be within reach of every person who desires them.
What you’ll own:
- Build and grow our social presence across Instagram, Facebook and emerging platforms
- Define the brand’s visual language, tone of voice, and content systems from scratch
- Create and ship content every week — reels, carousels, BTS, tutorials, trend-led formats
- Spot beauty + culture trends early and execute while they’re still hot
- Lead end-to-end content creation — from ideation → shoot → edit → publish
- Work on launch campaigns, product videos, and photoshoots with internal teams and external creators
- Coordinate across marketing, product, and influencer teams to bring campaigns to life
- Own community — DMs, comments, replies (the unglamorous work that actually builds love)
What we’re looking for:
- 1-2 years building social for a jewellery/fashion brand
- Proven experience growing an account from 0 → meaningful scale (show us numbers + work)
- Strong aesthetic sense — you can instantly tell what looks premium vs average (and fix it)
- Ability to conceptualise and execute shoots, launch videos, and visual storytelling
- Hands-on with shooting and editing (CapCut / Premiere tools)
- Comfortable being on camera when needed
- Deep understanding of Instagram & Facebook content behaviour
- You think in hooks, formats, and storytelling — not just posts
- High ownership — you don’t wait for briefs, you create them
Not for you if:
- You manage calendars and wait for direction
- You “plan” more than you execute
- You need agencies to get things done
- You follow trends but don’t understand why they work
Key Skills Required:
• Internet-oriented thinker with strong understanding of new audiences
• Exceptional aesthetic sense and visual judgment
• Proven ability to create or manage high-performing social content
• Speed, ownership, and comfort with fast execution cycles
• Ability to balance creativity with brand and business objectives
