Overview
SOCIAL MEDIA/MARKETING FASHIONISTA Jobs in Miami at Julian Chang
We are seeking a creative, organized, and highly motivated Social Media & Events Coordinator to work closely with our fashion designer and team. This position combines social media management, content creation, brand marketing, and event coordination and is ideal for someone who loves fashion, creativity, and connecting with customers.
Key ResponsibilitiesSocial Media & Content
- Manage daily content across Instagram, Facebook, TikTok, and other relevant platforms.
- Create and maintain a consistent social media calendar.
- Photograph and film collections, new arrivals, fittings, behind-the-scenes moments, showroom activity, and events.
- Create engaging Reels, Stories, posts, and short-form videos.
- Write captions and promotional content consistent with the brand’s image and voice.
- Schedule posts and maintain consistent daily activity.
- Respond to comments and messages and help develop relationships with followers and customers.
- Monitor engagement, follower growth, reach, and content performance.
- Identify social media and fashion trends that can be adapted to the brand.
- Help grow the brand’s audience and increase traffic to the website, showroom, and boutique.
Fashion & Brand Marketing
- Work directly with the designer to develop creative ideas for new collections, product launches, campaigns, and promotions.
- Assist with photo shoots and content days, including coordinating models, products, locations, and behind-the-scenes content.
- Help create marketing materials for email campaigns, social media, events, and special promotions.
- Maintain a consistent and elevated visual presentation across all marketing channels.
Events
- Assist in planning and coordinating fashion shows, trunk shows, collection previews, showroom appointments, boutique events, and special client events.
- Coordinate invitations, guest lists, RSVPs, vendors, models, photographers, and event logistics.
- Promote events through social media and email marketing.
- Capture photo and video content during events for immediate and future social media use.
- Assist with event setup, execution, and follow-up communication.
Qualifications
- Strong interest in fashion, social media, marketing, and events.
- Creative eye for photography, video, styling, and visual presentation.
- Comfortable creating and editing short-form video content.
- Knowledge of Instagram, Facebook, TikTok, Canva, CapCut, Meta Business Suite, or similar platforms.
- Excellent written and verbal communication skills.
- Highly organized and able to manage multiple projects and deadlines.
- Comfortable working directly with a designer in a creative, fast-paced environment.
- Professional, outgoing, resourceful, and comfortable interacting with customers, models, influencers, and industry professionals.
- Previous fashion, retail, marketing, social media, or event experience is preferred.
Ideal Candidate
The ideal candidate is fashion-forward, creative, energetic, and hands-on. We are looking for someone who doesn’t simply post on social media but actively looks for opportunities to create content, tell the brand story, build engagement, attract new customers, and make every event an opportunity for marketing and brand growth.
Position: Social Media & Events Coordinator
Industry: Fashion / Retail / Wholesale
Location: Miami, Florida
Job Type: Full-time
Work Location: In person
Title: SOCIAL MEDIA/MARKETING FASHIONISTA
Company: Julian Chang
Location: Miami
