Overview
Visual Merchandising Creative, Reebok Jobs in Bangalore Rural, Karnataka, India at Aditya Birla Fashion and Retail Ltd.
Title: Visual Merchandising Creative, Reebok
Company: Aditya Birla Fashion and Retail Ltd.
Location: Bangalore Rural, Karnataka, India
Location:Bangalore
Experience:4 to 7 years
Key Result AreasVM Creatives for Brand
Responsible for designing window displays for EBOs, B&S stores.
Responsible for prop development for EBOs, B&S stores.
Support in store designs (trial room artworks, shield artworks etc.) for specific stores.
Create artworks for offer communications on basis of inputs (stores, offer dates etc.) from Operations team.
Support in designing planograms for stores.
Prepare adaptations of window displays.
Negotiations with Vendors
Acquire and compare quotations from vendors to ensure procurement of quality products at the least possible price.
Get dockets for creative purchases.
Secondary research
On the basis of concepts from the Design team, conduct secondary research into international brands using online resources (style sites etc.).
Conduct market visits (malls, retail stores etc.) to observe language communicated by competitors in visual displays.
Seasonal visuals
Receive seasonal visuals from Marketing post photoshoots and develop adaptations of same for Retail.
Communicate guidelines for seasonal visuals to Retail.
Updating the VM Manual
Collate data and regularly update VM Manual for façades and window displays of stores.
Feedback
Provide regular and constructive feedback to stores on their displays to ensure they are in line with concept.
