Overview
VP, Global Merchandising Jobs in Broomfield, CO at Crocs, Inc.
Title: VP, Global Merchandising
Company: Crocs, Inc.
Location: Broomfield, CO
OverviewWe are seeking a highly strategic and meticulous individual to join our team as theVP, Global Merchandisingleading Global Digital, Wholesale and Retail Merchandising Team. This role requires successful collaboration with the Global Marketing Team and other functions across the organization at a global and regional level. A successful leader in this role will have a positive impact on our financial results as well as our Crocs team’s professional development.
What You’ll DoLead Global Digital, Wholesale And Retail Merchandising Teams
Guide channel merchandising teams in business strategies, identifying channel needs, performance, style selling & hind-sighting.
Support pricing and promotional decisions in conjunction with operations and finance teams to drive sales while improving margins
Develop an aligned line by consumers and channels
Support the global directed assortment and drive brand vision to achieve retail/wholesale goals with product assortment
Carry out the lifecycle strategy in the product line for the target consumer and distribution channel
Plan product stories by channel and align with global marketing and retail on creative/brand/VM plan with regional marketing and wholesale/retail partners.
Be responsible for development of channel assortments and line list for each channel / key account.
Collaborate with sales teams to develop assortment vision & channel strategy
Support key account relationships
Lead team in using data to forecast trends and plan product assortments
Partner with category management to provide seasonal hind-sighting
Global Scope Responsibilities
Key point of contact for global retail, digital and wholesale merchandising
Define global retail, digital and wholesale assortment
Establish global retail, digital and wholesale merchandising strategy
Approve regional deviation
Report on global retail, digital and wholesale business
Global retail, digital and wholesale collaboration with key stakeholders
Ensure product line supports global strategies (retail, digital and wholesale)
Gain deep understanding of major competition and mapping
Provide VM strategy/guidance
Inventory depth guidance
Oversee and support in-season and day-to-day activities
Help drive consistent processes across the digital, merchandise and wholesale merchandising groups
Define merchandising segments and Go to Market strategies
Drive global growth mapping and prioritization
Regional & Country Scope Responsibilities
Provide seasonal hindsight and narrative
Provide regional market insights
Establish regional merchandising strategy by country
Oversee global to regional assortment management
Create initial country-level line plan assortment
Regional Adoption Intent – define regional assortment deviation
Validate G20 strategic account plans – establish merchandising strategy by key account
Establish pre-line approach in association with Global team
Oversee local business reporting
Support key account milestones and key meetings
Localize and execute Go-to-Market strategy by channel
What You’ll Bring to the Table
15+ years of relevant progressive PLM, category management, and/or channel merchandising experience, preferably with a global brand that operates in multiple channels
7+ years proven experience at a senior level (managing large teams including retail, complex brand/distribution environments)
Previous success at other global apparel or footwear brands prefe…
