Overview
Manager, Site Merchandising Jobs in Boston, MA at ASICS
Full Job Description
At ASICS, we empower our employees to pursue their career goals. If this sounds like you, then we want you on our team.
ASICS has been dedicated to designing the most technically advanced footwear and athletic products in the world for over 60 years. All of that comfort, fit, and functionality starts within the minds of the passionate people that work within our walls.
Based upon our core values, everyone’s input and contributions are respected at ASICS America. We nurture a collaborative environment and hire team members that are never content, always pushing through their own limitations, continually in the pursuit of improving performance, are innovative and creative, reach for new challenges, and always aim to surpass the next goal.
Our Mission: We pledge to bring harmony to the body and soul
ASICS, an acronym derived from the Latin phrase, Anima Sana In Corpore Sano – a sound mind in a sound body. Staying true to the philosophy by which it was founded, every ASICS innovation, every concept, every idea is intended to create the best product. Our mission is to become the number one brand for the sports enthusiast. To accomplish this, we pledge to continue to make the best product; striving to build upon our technological advances and pushing the limits on what we can learn from the body and its needs in athletic gear.
POSITION PURPOSE / SUMMARY STATEMENT(defines the major functions/purpose of the position):
Reporting into the Director of Ecommerce Operations & Marketplaces, the Site Merchandising Manager will be a key function within the Ecommerce team, overseeing asics.com Merchandising Operations with a goal of creating a premium and personalized customer experience to drive conversion and revenue. The candidate will be responsible for maintaining the relevance of the site through regular content planning and strategic merchandising across all PLPs and categories.
The Manager will oversee site performance and will drive initiatives and processes needed to maintain and exceed site KPI goals. The candidate will lead the Site Merchandising team to drive conversion through thoughtful merchandising and product launches, on site search, SEO optimization, navigation planning and A/B testing of new initiatives and ideas. This Site Merchandising Manager will work closely with cross functional teams and external partners to collaborate on Marketing campaigns, Content creation and UAT and implementation of new digital and omnichannel functionalities.
SUPERVISORY RESPONSIBILITIES(include titles of positions directly reporting to this position):
This position will have four direct reports:
Specialist, Item Setup
(2) Sr. Specialist, Site Merchandising
Specialist, Site Operations
ORGANIZATIONAL RELATIONSHIPS:
Interacts with all levels throughout organization including employees and third-party partners.
DUTIES AND RESPONSIBILITIES:
Lead strategy for improving digital experience and driving traffic/conversion supported by reporting, data analysis, A/B testing and competitor market research.
Oversee product launch processes, ensuring products are data-enriched, launched on time, priced accurately, and merchandised in the appropriate categories.
Oversee site content strategy and planning processes to ensure site is regularly updated with fresh and relevant content in the appropriate locations. Identify key…
Title: Manager, Site Merchandising
Company: ASICS
Location: Boston, MA
Category:
