Overview
Social Media Specialist (FWRD) Jobs in Cerritos, CA at REVOLVE
Title: Social Media Specialist (FWRD)
Company: REVOLVE
Location: Cerritos, CA
Meet REVOLVE:
REVOLVE is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted, premium lifestyle brand, and a go-to online source for discovery and inspiration, we deliver an engaging customer experience from a vast yet curated offering totaling over 45,000 apparel, footwear, accessories and beauty styles. Our dynamic platform connects a deeply engaged community of millions of consumers, thousands of global fashion influencers, and more than 500 emerging, established and owned brands. Through 16 years of continued investment in technology, data analytics, and innovative marketing and merchandising strategies, we have built a powerful platform and brand that we believe is connecting with the next generation of consumers and is redefining fashion retail for the 21st century. For more information please visitwww.revolve.com.
At REVOLVE the most successful team members have the thirst and creativity to redefine fashion retail for the 21st century, making REVOLVE the leading online retail destination targeted towards Millennial and Generation Z consumers seeking premium fashion. With a team of 1,000 strong, we are a dynamic bunch that are motivated by getting the company to the next level. It’s our goal to hire high-energy, diverse, bright, creative, and flexible individuals who thrive in a fast-paced work environment.
Some of the sweetest perks we offer aren’t in a typical benefit package like hefty discount on items we carry – as in 50% or more off retail prices, free weekly lunches, and pretty rad company parties.
To take a behind the scenes look at the REVOLVE “corporate” lifestyle check out our Instagram @REVOLVEcareers or #lifeatrevolve.
Are you ready to set the standard for Premium apparel?
Main purpose of the position:
This role will report into the Social Media Manager and will manage all social channels for the FWRD brand, with primary focus on Instagram and TikTok. This role will work closely with FWRD cross-functional teams (buying, merchandising, production) to elevate FWRD’s visual presence and voice, strengthen brand equity and grow the audience across all social channels.
Position responsibilities and daily tasks:
Work closely with the Sr. Social Media Manager and FWRD Cross-Functional teams to establish an annual social calendar that includes all of FWRD’s key commerce initiatives, brand initiatives and events
Develop detailed social campaigns for all of FWRD’s key brand initiatives
Establish evergreen messaging and creative strategy for Instagram and TikTok
Ensure creative, messaging and brand voice is consistent across channels and aligned to FWRD’s evolving brand identity
Write compelling, on-brand copy – often under tight deadlines – that fit the specific goals of each initiative, and suit the nuances of each channel
Manage the day-to-day posting and performance monitoring to ensure creative quality and cohesion
Work closely with Brand Marketing cross-functional teams (Influencer Relations, Events, Partnerships) to ensure excellent social integration and support for FWRD events and marketing campaigns
Develop / Execute / Iterate audience growth strategies for FWRD’s Instagram, TikTok and YouTube channels
Support ongoing content strategy and execution for FWRD YouTube
Work closely with Analytics Team to assess content / strategy performance and provide iterations, monthly
Quarterly competitive resea…
