Overview

Senior Merchandiser Jobs in Bandung, West Java, Indonesia at Dama Kara

Title: Senior Merchandiser

Company: Dama Kara

Location: Bandung, West Java, Indonesia

Company Description

Dama Kara is a growing retail brand focused on developing relevant, high-quality products for its customers. The company emphasizes strong product planning, data-driven decision making, and a curated product assortment that balances customer needs, market trends, and business performance.

Team members are encouraged to take ownership, work with data, and contribute directly to improving product and commercial performance. Working at Dama Kara offers opportunities to develop expertise in product merchandising, retail analytics, forecasting, and commercial strategy while playing an important role in the brand’s growth.

Role Description

The Senior Merchandiser is a full-time, on-site role based in Bandung, responsible for managing product merchandising and making data-driven decisions to improve product and business performance.

This role oversees product assortment, product performance, sales planning, forecasting, pricing, and inventory levels. The Senior Merchandiser analyzes historical sales, product performance, inventory movement, market trends, and customer demand to determine which products should be developed, maintained, replenished, promoted, or discontinued.

Key responsibilities include building and maintaining product performance reports, developing sales and demand forecasts, analyzing product-level data, identifying opportunities and risks, and translating insights into actionable merchandising plans.

The role works closely with Product Development, Production, Marketing, Marketplace, Sales, and Operations teams to ensure product planning is aligned with business targets and customer demand.

The Senior Merchandiser is also expected to build a more structured merchandising system, improve existing processes, establish data-based decision making, and provide direction to junior team members.

Strong stakeholder management is an important part of the role. The Senior Merchandiser should be able to clearly communicate data, insights, recommendations, and business implications to management and cross-functional teams, while influencing stakeholders and driving alignment on product, sales, inventory, and forecasting decisions.

Qualifications

  • 3+ years of experience in merchandising, product merchandising, buying, retail planning, or a related commercial role.
  • Strong understanding of product lifecycle, assortment planning, product performance, and inventory management.
  • Strong analytical skills with the ability to interpret sales, inventory, product, and customer data.
  • Experienced in creating and analyzing sales reports, product performance reports, and merchandising analysis.
  • Able to develop sales forecasts and translate historical data and market trends into actionable product plans.
  • Strong understanding of key merchandising metrics such as sales, sell-through, stock cover, inventory turnover, margin, and product contribution.
  • Able to identify underperforming and high-performing products and recommend appropriate actions.
  • Strong Excel or Google Sheets skills and comfortable working with large datasets.
  • Able to build structured systems, processes, and reporting frameworks for merchandising.
  • Strong commercial thinking and understanding of the relationship between product, inventory, sales, and profitability.
  • Strong stakeholder management and communication skills, with the ability to clearly present data, insights, recommendations, and business implications to management and cross-functional teams.
  • Able to collaborate effectively with Product Development, Production, Marketing, Marketplace, Sales, and Operations teams.
  • Confident in influencing stakeholders, challenging assumptions with data, and driving alignment on product, sales, inventory, and forecasting decisions.
  • Proven leadership and managerial skills, with the ability to guide junior team members and drive execution.
  • Highly organized, detail-oriented, proactive, and comfortable taking ownership of decisions.
  • Experience in fashion, lifestyle, retail, or consumer products is preferred.
  • Willing to work on-site in Bandung.

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